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Is the Apple iPhone Overpriced? - by Chris Simpson

Costing about $500 or $600 (depending on the specific model), the Apple iPhone might seem significantly more expensive than its Plain Jane cellphone counterparts which only cost $100 to $200. But let’s take a closer look at whether it is a fair comparison.

Apple’s products, like Japanese manufacturer Sony, have always commanded a premium in the market.

While it’s easy to say that a similar cellphone might cost significant less, and represent better value for money, is that really the case?

For starters, Apple has emphasized a great deal on the design and ergonomics of its products, as well as the usability of its products.

Witness the Apple Macintosh.
When released in 1984, it signalled a revolution for users everywhere.

Where computers used to be cryptic devices where you needed to learn to type cryptic codes to get it working, the Macintosh brought the Graphical User Interface (or GUI for short) to the forefront.

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